Laura Berry was appalled when she stepped into a Topshop store in the U.K. and saw the size of the mannequins being used.
In a open letter posted to the brand's Facebook page, which has since gone viral, Berry wrote, "I'd love to hear how you can justify the ridiculously tiny mannequin ... We come in all shapes and sizes. There is absolutely nothing wrong with being the size you naturally are."
Dear Topshop, having been paid yesterday, I decided to spoil myself by purchasing a new pair of my favourite Jamie...Posted by Laura Kate Berry on Wednesday, July 22, 2015
Dear Topshop, having been paid yesterday, I decided to spoil myself by purchasing a new pair of my favourite Jamie...
She added, "I'm calling you out Topshop, on your lack of concern for a generation of extremely body conscious youth ... just so you know, after taking this picture I used my size 10/12 legs to walk straight out of your store."
Since it was posted six days ago, Berry's photo has received thousands of likes and a response from the retailer!
Kendall and Kylie Jenner promoting their fashion line with Topshop. (Photo Credit: Getty Images)
In a private message to the Brit, they said, "We think it’s important to showcase a healthy size image, from the choice of models used in campaigns, to the stories featured online and on the blog," adding that they would stop using the company that manufactures that style of mannequin.
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The attention has inspired Berry to create a Change.org petition calling for standardized sizes in the U.K. "Please help change the way our society promotes body image," Berry writes. "If we can change the way we experience shopping, perhaps we can change the media representation too."
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