Some famous rumors just won't die. They grow and take on a life of their own as fans spread it as fact when really it's just a celebrity urban legend.
And now with social media making the spread of false quotes and "fake news" easier than ever, a lot of old rumors that have long been debunked are making the rounds again, duping a new generation of fans who think the lies are facts. A good example? Rihanna.
In 2015, Rihanna's ex-publicist, Jonathan Hay, admitted to starting the rumor that she had an affair with Jay Z as a PR stunt to promote "Pon de Replay." Hay said the rumor got so out of hand, he had to personally apologize to Beyoncé herself.
“I apologized to her ... this whole thing is very awkward,” Jonathan told The New York Daily News. "I didn't think it would be this big story... I'm ashamed that I'm even talking about this. I just want to put this rumor to rest once and for all.”
Check out the gallery below to see more celebrity rumors you totally thought were true (but aren't)!