Another day, another Kardashian lawsuit. Kim Kardashian is known as the queen of selfies — she even published a book full of her best work titled Selfish two years ago. But her trusty LuMee phone case — her favorite tool that helps her achieve her perfectly-lit selfies — is landing her in hot water. She’s being sued by the original creator of the patented technology.
Kim uses her company — Kimsaprincess, Inc — to promote the LuMee cases, according to TMZ, and her company is now facing a $100 million lawsuit from Hooshmand Harroni, who claimed that he patented the technology in 2013, which is described as an "integrated lighting accessory and case for a mobile phone device.” He licensed his creation to Snaplight, which also sells illuminated phone cases.
"[LuMee] created doubt in our technological and operational integrity" when they launched their product, Snaplight founder Bardia Rahim said in a statement obtained by the BBC. "It's illegal to try and monopolize the market, but more than that, it's un-American to do it when you're being deceptive and unethical the entire time.”
Snaplight's owners are claiming $100 million in lost profits because with Kim’s help, they are being outsold by LuMee on the market. They can't compete with LuMee's sale since they're backed by Kim and she promotes the LuMee case to her 102 million followers on Instagram. Because Kim also receives a cut of LuMee’s profits for helping promote it, the founders of Snaplight also want a cut of LuMee’s profits.
But a representative for Kim said that she is not at fault and should not be dragged into the lawsuit with LuMee and Snaplight. "The patent lawsuit filed by Snaplight has no merit and is just another attempted shakedown," read a statement obtained by the BBC. "Kim has done absolutely nothing wrong."