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Nicole “Snooki” Polizzi Rebranding Herself as a Mom With ‘Celebrity Apprentice’

Now that Nicole "Snooki" Polizzi is a contestant on The New Celebrity Apprentice, she’s saying goodbye to her wild child Jersey Shore days.

The reality star tells Life & Style exclusively that she is done being known as the party girl from the MTV show — and wants to rebrand herself as a mom.

MORE: 'Jersey Shore' Star Pauly D Looks Completely Different These Days — See His Transformation!

“I was just thinking about rebranding myself, because everyone knows me as ‘Snooki the party girl,’” she says. “I thought Apprentice was a good opportunity to introduce myself as a mom.”

Aside from taking notes from her new boss, Arnold Schwarzenegger, Snooki, 29, has been busy building an empire with her online clothing and jewelry store, The Snooki Shop, and caring for Lorenzo, 4, and Giovanna, 2.

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“My kids are my world,” Snooki adds. “I do everything I can for them.”

For more on your favorite celebrities, pick up the latest issue of Life & Style magazine, on newsstands now! Click through the gallery below for a look at Snooki's drastic transformation!