Sasha Fierce is out, and Yoncé is in!
Along with releasing a surprise visual album just after midnight, Beyoncé also revealed her brand new alter ego.
Five years after she introduced Sasha to the world with her third studio album, I Am…Sasha Fierce, Blue Ivy’s mama decided to welcome her new evil twin with the help from three supermodels in a sexy video for the song entitled “Yoncé.”
Beyoncé recruited Jourdan Dunn, Joan Smalls and Chanel Iman to strut their stuff alongside Yoncé, who is seen wearing a cleavage-baring top and grillz while provocatively smoking a cigar and licking a lollipop in the 30-second preview.
All four ladies are shown in various seductive poses. At one point, Joan even drops it low next to Yoncé.
In 2010, Bey admitted to Allure magazine that she said goodbye to her first alter ego. “Sasha Fierce is done. I killed her,” said the 32-year-old songstress, who created Sasha in an effort to separate her own shy personality from her outrageous stage persona. “I don’t need Sasha Fierce anymore because I’ve grown and now I’m able to merge the two.”
Yoncé is no Sasha, though — unlike diva Sasha, Yoncé’s style is more ghetto fabulous.
Beyoncé shocked the world last night when she simultaneously announced and released her self-titled fifth studio album.
And it’s already a massive success. Her latest effort sold an astounding 80,000 copies in just three hours and it crashed iTunes! The explicit and clean versions currently sit in the No. 1 and 2 spots, respectively, on the Apple media player.
The album, which features 14 songs and 17 videos, caused quite a stir on social media, too. Twitter said the record generated 1.2 million tweets in 12 hours, with a tweets-per-minute high of 5,300.
Check out the model’s photos and videos from the set of the “Yoncé” music video below: