Powerful AF Kylie Jenner May Have Just Cost Snapchat Billions of Dollars With One Simple Tweet
Oops! New mom Kylie Jenner is so powerful, she may have just cost Snapchat billions of dollars with one simple tweet. The 20-year-old — who recently gave birth to daughter Stormi with boyfriend Travis Scott — took to social media to complain about the new update (like everyone else in the world, TBH). The only difference? Less than 24 hours after b—hing, Snapchat‘s shares tanked by 7.2 percent — equaling a whopping $1.3 billion loss. Coincidence? We think not!
On Wednesday, Ky wrote, “Sooo does anyone else not open Snapchat anymore? Or is it just me… ugh this is so sad.”
sooo does anyone else not open Snapchat anymore? Or is it just me… ugh this is so sad.
— Kylie Jenner (@KylieJenner) February 21, 2018
Of course, we can’t say for sure whether or not Kylie’s star power caused the domino effect. After all, nearly all Snapchat users have gone after the company regarding their recent changes. One person, in particular, was so angry, they created an online petition on change.org titled “Remove the new Snapchat Update.” At the time of publication, the petition has 1.2 million signatures, with the goal to reach 1.5 million growing closer.
Earlier this month, higher-ups made the decision to update the app to split friends and family from businesses. As part of the update, the friends, stories and discover sections all changed.
Although Kylie tweeted that Snapchat was her “first love” after her initial tweet, it’s hard to argue that Kylie’s 25 million Twitter followers and 104 million Instagram users didn’t play a role. Especially considering most of her following is in that 18-34 age group.
“Please just tweet them to update it back or buy the entire company and do it for us all,” one person wrote on her post. Another added, “Yikes even the queen of snap dissed them,” and a third chimed in, “They should of never changed the layout! I loved the old version.” A fourth, however, was clever AF — and even made a Taylor Swift reference. “I’m sorry. The old Snapchat can’t come on the phone right now. Why? Oh, because it’s dead.” SAVE US, KYLIE!
Want the old Snapchat back? Fear not! Click here for instructions. You’re welcome.