During Heidi Pratt's stay in the Costa Rican jungle for the reality show I'm a Celebrity...Get Me Out of Here!, she relied on her dry shampoo to get her through the dirty days. Heidi brought along dry shampoo as her single luxury item under the series' rules -- and now Life & Style can reveal exclusively that Heidi is developing her own dry-shampoo line. She'll launch Heidi Montag Dry Shampoo, a rep for the starlet confirms to Life & Style. During the first episode of I'm a Celebrity, Heidi broke into tears after her fellow castmates stole her bottle of shampoo -- but now she'll have an entire line all to herself!

For more on Heidi Pratt check out this week's issue of Life & Style!

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