Today is your lucky day, beauty gurus! ColourPop is launching their first-ever No Filter Complexion Collection, which includes 42 foundation shades, three loose setting powders, six sheet matte powders, and two foundation brushes. The greatest part? You don't have to break your bank to buy it!
Each filter foundation is $12 each — yes, you read that correctly — and they come in a wide range of shades for every skintone. According to the press release, the product is lightweight, long-wearing, and super comfortable. When it comes to the shades, the range is broken up into six categories: fair, light, medium, dark, medium dark, and deep dark.
"We wanted to create a shade range that was inclusive of all women and men, from extremely fair to deep dark, and everything in between," ColourPop co-founder and president Laura Nelson told PopSugar. "As our customer base is world wide, an extremely diverse shade range was one of our top priorities."
Aside from the fact that almost everyone will probably be able to find the correct shade for their skin color, the product's formula is also a game changer. It's vegan, oil free, and with "soft-blurring pigments and specialty powders that aid in sebum absorption," it blends perfectly to create an amazing complexion. "We've worked on these formulas for over a year, continuing to shift the paradigm on what luxury looks like by offering value and product that is unrivaled," Laura said.
The line's no filter sheet matte powders also come in five different categories: fair, light, medium, medium dark, and deep dark. How much are these? Just $9 each! The same price goes for the no filter loose setting powder and the two foundation brushes.
Are you ready to change your beauty routine? The ColourPop foundation collection launches later this month exclusively on ColourPop.com — and we have a feeling it might sell out fast.