Paper shared the photo on their Instagram, writing, “BTW, this is our new cover. #BreakTheInternet cc @NickiMinaj." And Nicki also posted the cover on her account, captioning it, "Wanna Minaj? @papermagazine photos by @ellenvonunwerth #BreakTheInternet edition."
This is the first issue to use the phrase since Kim Kardashian's cover in 2014. The mag’s creative director Drew Elliot said, "We have never called an issue Break the Internet since we did it back in 2014 with Kim Kardashian. It takes a certain type of talent, with an awesome fanbase and the ability to put trust in Paper to work our magic."
He continued, "I have always loved all of the looks that Nicki has done (and she has done them all). Her style (typically anchored by her off-the-charts hair choices) matches her musical talent perfectly. Break the Internet is all about the big idea, the word, the image. It came to me one day that 'Minaj à trois' had never been done. HOW? We have seen different versions of Nicki, from high fashion to seductive to in-your-face and eye-catching all at the same time. But we had never seen all of these together — and now we have the chance, thanks to our cover shoot with the rap star and Ellen von Unwerth. Welcome to Break the Internet." The mag goes on sale Nov. 28.
This post was written by Polly Foreman. It originally appeared on our sister site, heatworld.