However, since meeting her boyfriend Blake Shelton, the "Sweet Escape" singer has been embracing her natural beauty more and reminding fans she's flawless with or without makeup.
The 47-year-old has even posted a selfie or two looking barefaced and beautiful on social media.
For Gwen, makeup is such a big part of her life, she revealed her sons, Kingston, 10, Zuma, 8, and Apollo,3, find it weird when she's not wearing it.
"[Makeup] says a lot, I think. Even my kids are so used to me wearing makeup that if I don’t, they’ll be like, ‘Wait are you gonna put on makeup?’ I’m like, ‘Of course I’m going to,’" she told In Style. "It’s just who I am. Always have been. So it’s kind of perfect to be doing it in this way. And it’s inspiring, too.”
However, In Touch reported that her new boyfriend Blake, 40, has been encouraging her to drop the extensive beauty routine.
"Blake has told Gwen a million times that he thinks she looks beautiful without all of that face paint on," the source said. "Blake doesn't want Gwen to change who she is. He just wants her to realize how gorgeous she is without all the makeup on."
Let's see if her The Voice co-judge Alicia Keys can convince her to quit makeup cold turkey!
For more rare no makeup pics of Gwen, click through the gallery below!